The Ignition® brand enables a sustainable lifestyle. We provide merchandise for for businesses and organizations who wants to identify and communicate themselves as sustainable.

In 2008 www.ignitionwear.com will be the home for the fully branded web shop at the public beta launch. We source our fair traded organic cotton clothes from India and deliver directly to end consumer. We are currently seeking forms of recruiting financing of initial investments in a manner that secures the integrity and the registered trademark long-term value, as a key identifier of sustainability standards and intentions, primarily through trusted pre-buyers of our merchandise and equally trusted angel investment. We maintain a scarcely posted stakeholder blog during the process here at blog.ignitionwear.com.

Empowering sustainopreneurs
Means from the business will fuel an Investment Fund that empowers sustainability innovators to make a businesses of their innovations – in short “sustainopreneurs” – with focused areas Strengthening of Health, Education, Entrepreneurship, Digital Unification and Sustainable Distributed Energy – “SEEDS”.

The startup team can be contacted through the sustainability innovation testbed On a Mission Sweden – Inc. Ass. here.Add a subscription through an RSS feed to keep track of the development (What’s RSS? – online feed readers recommended www.netvibes.com or www.newsgator.com):